5 Questions with Liz Newell
Real estate is about more than making a sale, that’s what Austin Portfolio Real Estate agent Liz Newell believes anyway. In her eyes, real estate is about connecting with people. It is the excitement of forming relationships with her clients and aiming to serve them for life, which might just be why 100% of Liz’s business is either by referral or repeat customers.
We sat down with Liz to find out more about the woman who has lived in Austin for more than 25 years, has an integral understanding of the city’s eclectic neighborhoods, regions, homes and developments, and is known for her proactive attitude, honesty, loyalty and determined spirit.
As one of Austin’s top real estate agents, what has been a major factor in your success with clients?
I’m a “hands-on” kind of agent. I genuinely listen to my clients’ wants and needs, and ask a lot of questions. Having bought, sold and leased homes in Austin and the surrounding areas, and considering the fact that I expect the best service myself, I strive to give my clients the service that I would like to receive. When a client hires me, I feel it is my responsibility to give them my all. My drive and dedication to providing luxury service, regardless of price point, has been the leading factor in having many satisfied clients. That is why 100% of my business is from repeat clients and their referrals.
Your career in real estate extends more than 25 years. What have you enjoyed most during your career and about working in the Austin real estate industry?
This question is easy! It is the people. I have met people from all over the world, from different cultures and backgrounds, as well as having been able to reconnect with friends from my hometown. Each transaction is different because of the personalities involved; it’s never monotonous and that excites me! I would also say that I love how this industry is forever changing. When I first got in the business (and this is really going to date me), there were only MLS books; there was no internet, no faxes, no emails and no cell phones. Needless to say, the business has certainly changed since 1991.
What did you do prior to getting into real estate and what first prompted you to transition into this industry?
From the time I was 14, I worked in high-end clothing stores. I went to The University of Texas and graduated with a BBA in Marketing. I felt that this would give me a solid foundation to eventually open up my own clothing store. After college, I worked in a large department store and then had the opportunity to work at a high-end clothing boutique – one similar to what I thought I wanted someday. The owner was constantly stressed about numbers and pushing us to get more sales. This was not my style at all. Plus, I knew that I wanted a family one day and did not want to be as stressed out as she was!
In 1991, we moved to Austin. My children were 3 and 5 years old. I needed to help supplement the family income. After an awful experience trying to find a place to rent in Austin, my sister suggested that I get my real estate license. So I did! I learned quickly that real estate is not instant money and that it is a full-time job to do it the way I wanted to do it. BUT I LOVE IT! There was a time that I considered taking a salaried job but after much soul-searching, I knew that I was doing what I was intended to do. And I love what I do!
Tell us about a unique experience you’ve had while showing homes.
One of the most unique experiences that I’ve had in real estate happened at a closing. I was sitting at a closing with my buyers when a constable walked in and called an immediate cease to close. Apparently, the seller’s boyfriend had some financial ties to the home and wanted his share of the proceeds. It was quite scary to have what I thought was a police officer stop a closing. Thankfully, the owner was able to work out the situation and we closed a couple of days later.
Outside of real estate, what are some of your other passions?
I’m big into health and wellness so you will find me walking on Lady Bird Lake, attending a Pure Barre class, frequenting a lot of juice bars and especially hiking outdoors with my labradoodle, Emmy.
I also enjoy volunteering at local nonprofits. Recently, I had the opportunity to help out at Hospice Austin Christopher House, a nonprofit hospice that provides 24-hour expert medical care in a comforting setting, and am loving my continued volunteer work with Meals on Wheels. They are both amazing organizations!
And last but not least, I love my children. Chase is in New York and Maggie is married and living in Austin. The most exciting recent news is that I will be a Grandmother sometime in August. I am really excited to meet this new little person soon!
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